For most of the last decade, a received wisdom governed the film business: cinemas were for spectacle, and everything else belonged on the sofa. Films that cost between fifteen and sixty million dollars, the adult dramas, romantic comedies, legal thrillers and literary adaptations that once formed the backbone of every release calendar, were declared commercially extinct. Executives spoke of them with the fond regret usually reserved for a demolished bandstand.
Something has shifted. Over the past eighteen months, a string of mid-budget films has quietly outperformed expectations. 'Harbour Lights', a two-hour drama about a divorcing couple running a failing hotel, played for twenty-one weeks. 'The Accountant's Daughter', a courtroom picture with no chase scenes and a great deal of paperwork, earned four times its budget. Neither was expected to trouble the charts. Both found audiences who had apparently been waiting for them.
The obvious explanation is fatigue. After years of interlocking franchises, audiences are tired of films that function as trailers for other films. But fatigue alone does not fill a cinema on a wet Wednesday. What these films share is a particular kind of pleasure: characters who talk to each other at length, stories that end, and a running time designed around the story rather than the marketing plan. They are, in the old sense, grown-up.
The audience nobody counted
The more interesting explanation concerns who is buying tickets. Industry analysts spent years chasing the eighteen-to-twenty-four demographic, largely ignoring viewers over forty, who were assumed to have retreated permanently to streaming. Exhibitors now report that these viewers never lost the habit of going out; they lost the reason. Give them a film worth dressing for, a comfortable seat and a glass of something decent, and they come back, often bringing their adult children with them.
We stopped making films for people who read novels, and then we wondered why those people stopped coming. It was never the audience that disappeared.
That is the view of Delphine Marchal-Oyelaran, a producer whose company has made three of the recent surprise successes. She describes her approach as unfashionably simple: hire writers who have lived a little, cast actors who can hold a scene without music, and resist every note asking for the plot to move faster. Her films are not cheap by independent standards, but they are frugal about spectacle and generous about time, which she regards as the most expensive special effect there is.
The studios have noticed, which is both encouraging and ominous. Several have announced slates of adult dramas, and there are already whispers of elevated romantic comedies built from market research. The risk is that the middle becomes another formula, engineered rather than made. The films that succeeded did so precisely because nobody expected them to, and their makers were left alone. That condition is harder to manufacture than a sequel.
Still, it is worth savouring the moment. On a recent Sunday afternoon in Paris, a cinema on the Boulevard Voltaire screened a ninety-minute film about two sisters settling their mother's estate. The house was full. When the lights came up, nobody reached for a phone for almost a minute. Then a woman in the fourth row said, to no one in particular, that she would like to see it again. Several people nodded. The middle, it seems, is not dead.